what’s included
Each section below is its own reference file. Open a heading to read it.
The 8-stage workflow
read →one decision question, SCQA, scope, success criteria
Map the logic
MECE issue tree with a hypothesis per branch
Focus the work
80/20 onto the branches that can change the answer
Plan the analyses
workstreams, data, method, sequence, done-bar
Run the analyses
test each hypothesis, evidence + confidence
Integrate the answer
one governing answer, tensions resolved
Shape the recommendation
actions, economics, risks, first moves
Package the story
Pyramid + SCQA + hostile-question prep
Diagnosis
read →fact base, gap to full potential, the central question
Market mapping
triangulated size, white space, profit migration
Customer segmentation
need/loyalty segments, the wedge to attack first
Competitive intel
rival behavior model + a pre-committed response
Growth barriers
the single binding constraint, with the arithmetic
Profit-pool analysis
where the money sits and migrates along the chain
Strategy choice
read →real option set, conditional recommendation
Assumption audit
what must be true, the kill-shot test, staging
War-gaming
stress-test against an intelligent, reacting opponent
Pricing strategy
value-based, segment-specific, margin-maximizing
Business case
driver-based economics, sensitivities, real options
Portfolio review
reallocate capital on evidence, not inertia
Execution
read →cut to the few microbattles + an explicit kill list
Operating-model design
distinctive capabilities, structure, RAPID rights
KPI architect
north-star, value-driver tree, anti-gaming
Risk mitigation
strategy-scoped risks, leading indicators
Transformation roadmap
phases, two-speed, Head-Heart-Hands, first 90 days
Value realization
value ledger, stage gates, proven-value funding
Communication
read →governing thought, Pyramid, four lengths, hostile-Q
Stakeholder alignment
RAPID roles, swing votes, pre-wire the room
Decision memo
a one-page, votable, answer-first decision
Firm lenses
McKinsey
issue trees, Pyramid, Five Forces, Theory of Constraints
Bain
full potential, Founder's Mentality, NPS, RAPID, microbattles
BCG
Strategy Palette, Growth-Share, experience curve, TSR